We are all investors.

Will you let Wall Street know it's time to listen to us?



We All Deserve Equal Opportunity

 

The Markets Are Intended To Work For Us

 

Mutual funds are our hopes and dreams. 401(k) plans are our life's work. Pensions are our safety net. 529 plans are our children's future. Our life goals drive our investment goals. The markets were built to help us achieve our investment goals.

Over time, new interests emerged.

Let's remind Wall Street we are their top priority.

The Markets Start With Us

We are investors.

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We may invest in different ways, but we all invest for the same reason: a better tomorrow.

80%

Of the stock market owned by U.S. households.1

$169 Billion

U.S. College Savings Investments.2

$19.5 Trillion

U.S. Retirement Investments.2

We Trust Professionals For Guidance

The role of investment professionals.

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You trust investment professionals to help you choose stocks or oversee your pension, 401k or mutual funds.

Investment professionals include online investment accounts, mutual fund managers and financial advisors. You are your investment professional's client.

Buying and Selling

Brokers navigate the markets for us.

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Investment professionals buy and sell stocks in the markets for us. To do this, they hire brokers.

Marketplaces Match Buyers and Sellers

Venues for trading.

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Brokers are responsible for "best execution" for their clients. This includes choosing the right marketplace.

There are over 50 marketplaces to choose from, including well known places like the New York Stock Exchange and NASDAQ. Each one offers a different experience.

An Interconnected System

These are the markets.

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This is the path required to achieve your investment goals.

You depend on experts at every step of the way to look after your interests.

Conflicts of Interest

It's about incentives.

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Some brokers run their own marketplaces.

These marketplaces can be profitable businesses. These marketplaces can create conflicts with a broker's ability to seek "best execution" for their clients. At times, the desire to trade in their own marketplace can attract middlemen, who may raise costs for you, the investor..

Some marketplaces sell technology.

This technology provides some traders with an earlier glimpse into certain marketplaces, and speedier access to trade. It may provide the middlemen who can afford this technology an edge in the markets, which may raise costs for you, the investor.

A New Direction For The Markets

Investor driven change.

A coalition for change was formed in 2012.

Among them were investment professionals representing millions of Americans.

The coalition built IEX, a marketplace built for investors, by investors. In a shift for the industry, IEX has no broker ownership. IEX is an example of investor-driven change on Wall Street.

IEX supports transparency by publishing its operating rules: an unprecedented event. This is called Form ATS and is publicly available on the IEX website. IEX publishes monthly operating metrics in an ongoing committment to transparency.

Jim Clark, founder of Silicon Graphics, Netscape and WebMD stands with IEX. He believes in IEX's potential to "institutionalize fairness in the markets."

Michael Lewis profiled IEX in his new book Flash Boys.

But the work is far from over.

The I Am An Investor movement supports integrity, fairness and transparency in the financial markets.

IEX created IAmAnInvestor.org to empower investors and to help educate the public on how the markets work.

I Am An Investor is dedicated to raising awareness of innovators and organizations championing investor empowerment.

We support integrity, fairness and transparency in the
financial markets

Join The Movement

Be Heard.

Do you actively trade stocks?

Dive Deeper

Understand

Understand how brokers trade for you.

The U.S. Securities and Exchange Commission (SEC) summarizes this process. What Every Investor Should Know

Investigate

Many brokers sell your orders to marketplaces or middlemen, commonly referred to as market makers. This practice is called Payment For Order Flow (PFOF) and it generates incremental revenue on top of the commissions you pay to brokers.

This practice is further described by the SEC here: Payment for Order Flow.

Your online brokers publish quarterly reports that disclose their PFOF arrangements, called Rule 606 Reports. Search online for your broker's Rule 606 Reports to see if your broker engages in PFOF, and if so, the identity of the marketplaces or market makers paying for your order flow and the economics of their arrangement.

Instruct

Instruct your investment manager or online broker where to trade.

Ask your broker how they evaluate and choose marketplaces when they trade on your behalf.

The choice is yours. You the investor have choice and say. You can dictate where your orders trade. See the letter at IEX

Join the movement.